Managing the Strategy Process for Transforming Organizations
One of the most important processes that the management of an organization is responsible for performing is that of strategy. This process is of great importance, as it is the only structured way to transform organizations. Quite often, however, organizations fail to run it properly and as a result transform themselves effectively. It is hard to imagine how a strategy that has been devised by experienced managers or consultants might not be of the highest quality. After all, millions of pages have been written o ν strategy and this particular subject is quite intensively taught in all business schools around the world. However, even the most qualitative strategies fail. And why this is happening deserves some attention. The proper design and the relevant formulation of the strategic narrative are extremely important. Strategic planning should start from the future to the present and take into account both the opportunities and the threats in the environment as well as th